Lightning Media Partners Blog
Slow and Steady: Why It Takes Time to Build a Social Media Following
Building a social media following doesn’t happen overnight. It takes consistent effort and time to see growth and engagement on your accounts.
Digital Marketing Dictionary: 10 Buzzwords Defined
Digital marketing has its own language, which can be confusing if you don’t have a background in the field. We define 10 buzzwords in layperson’s terms.
What is the Ideal Word Count for My Business Blog?
The average blog post length is growing every year. However, your ideal word count depends on your business goals.
6 Effective Graphic Design Tools for Non-Designers
Even if you’re not a designer by trade, you can still create eye-catching graphics using these 6 beginner-friendly graphic design tools.
You Published a Blog — Now What?
Once you publish content, you need to share it so your audience can find it. Here are some tips to help you promote your blog post on other channels.
10 Best Practices for Instagram Marketing
Want to make the most of your social media marketing efforts? Follow these 10 best practices for Instagram business users.
How to Choose the Right Social Media Platforms for Your Business
How can you tell which social media channels are best for your particular brand? Here’s a quick guide to choosing your ideal social media platforms.
What Does a Content Marketing Agency Do?
Ever wonder what a content marketing agency does? Here are just a few of the marketing services an agency can provide for your business.
PPC Management: What You Need to Know About Pay-Per-Click Campaigns
You may have heard of PPC management, but what does a pay-per-click ad campaign truly entail? Here’s what you need to know before your first campaign.